Start here Website guides
Holiday Let Website Checklist for UK Owners
A page by page list of what a holiday let or glamping website needs, so you can see what yours is missing.
76 free guides
Plain-English help with the parts of running a glamping site or holiday let that happen online, from your first website to filling quiet weeks.
Start here Website guides
A page by page list of what a holiday let or glamping website needs, so you can see what yours is missing.
Website accessibility
An accessible holiday let website is easy for everyone to use and tells guests exactly what access to expect.
Domain names
A plain guide to choosing a domain name for your glamping site or holiday let, and buying it so it stays yours.
Photography tips
Good photos are the quickest way to get more bookings, and most owners can take them with a phone.
Website legal basics
What your holiday let website must have to handle guest details properly, in plain English.
Website video
A plain guide to which videos are worth making for your glamping site or holiday let, and where they belong.
Website speed
A slow holiday let site loses guests on their phones. Here is how to test yours and fix the usual culprits.
Listing copy
A simple formula and four examples you can adapt for your own hut, pod, tent or cottage.
Start here Builders and designers
A fair look at building your own glamping website or hiring a designer, and how to pick the route that fits your units and budget.
Booking systems
An independent look at Bookalet, what owners say about it, and what you still need on top of it.
Builders and alternatives
An outside view of Boostly websites, who they suit, and what else a glamping owner can choose.
Booking systems
Two booking systems, one shortlist. Here is how Freetobook and Bookalet differ on cost, calendar sync and fit for a glamping site.
Hiring a designer
A simple scorecard for judging web designers, with the questions to ask and the red flags to watch for.
Booking software
Seven ways to move on from Lodgify, and how to do it without losing bookings or reviews.
Booking software
An independent look at Lodgify for glamping owners, covering what it does well, where it falls short and who it suits.
Booking software
A plain comparison of two booking tools for a small glamping site, covering cost, commission, calendar sync and websites.
Website builders
Squarespace looks lovely and is easy to run. Booking is where holiday let and glamping owners start to feel its limits.
Website builders
Wix is a fair place to start a holiday let or glamping site. Here is where it works and where owners outgrow it.
Booking plugins
A plain guide to WordPress booking plugins for holiday lets and glamping sites, and when you're better off with something else.
Start here Glamping marketing
One plan for getting guests to find you, trust you and book direct, without spending on everything at once.
Glamping revenue
Extras like hampers, firewood and hot tub sessions can lift what each booking is worth without a single extra night.
Email marketing
A small guest email list is the cheapest way to fill quiet dates, and it takes less time than you might think.
Gift vouchers
A simple voucher page can bring in cash before winter, if the amounts and rules are clear.
Glamping marketing
A plain guide to free stay requests from influencers, and how to say yes to the right ones.
Marketing planning
A simple year of key dates, campaigns, content and emails, so you always know what to do next.
Social media
A simple, repeatable plan for posting about your glamping site or holiday let, and turning followers into direct bookings.
Guest positioning
Pick one main guest, and your photos, words and website all get easier to write.
Glamping marketing
Quiet Tuesdays to Thursdays are fixable. Here is what to price, package and promote so weekdays book too.
Glamping SEO
More than 50 blog post ideas for glamping sites and holiday lets, sorted by type, with a simple template for writing each one.
Glamping SEO
A plain guide to earning links from local partners, tourism boards, press and suppliers, without buying anything.
Booking engine SEO
Your booking engine can quietly stop your site ranking. Here is how to tell, and what to change.
AI search
More guests are asking AI where to stay. Here is how to make your place easy for it to find, trust and name.
Glamping SEO
Guests search in a simple pattern. Here is how to spot it and give each search its own page.
Glamping SEO
Google's rules for holiday lets are stricter than most owners expect. Here is who qualifies, how to set up, and what causes suspensions.
Local SEO
Guests decide where to stay with a local search. Here is how to show up when they do.
Technical SEO
A plain-English guide to marking up your glamping or holiday let pages so Google can read the details.
Start here Direct bookings
Listing sites are a good shop window, but every booking you take yourself keeps more money in your pocket.
Direct bookings
Airbnb finds you new guests and your own website keeps the money from the ones who come back.
Direct bookings
Small, clear reasons to book on your own site, and where to put them so guests see them.
Direct bookings
Repeat guests are the cheapest bookings you will ever get, and you can win them without bending Airbnb's rules.
Direct bookings
The published direct booking figures are mostly for hotels. Here's what they say, and how to measure your own site.
Direct bookings
A direct booking website lets guests pick dates and pay you without a listing site in the middle. Here is what it needs and costs.
Direct bookings
More bookings from the visitors you already have, by fixing the few places guests give up.
Website payback
A website is worth it when the commission it saves is bigger than what it costs. Here is the sum, with real examples.
Start here Booking systems
A plain guide to choosing booking software for your glamping site, and getting it to work properly on your own website.
Booking systems
Pitch-based sites need different booking software from cottages. Here is what to look for and how the main options differ.
Booking systems
A plain guide to what a channel manager does, how it prevents double bookings, and when you can manage without one.
Direct bookings
Your hut might already be on Google with someone else's booking button. Here's how to get your own link there instead.
Taking payments
A plain guide to taking deposits and card payments on your own site, and what it really costs.
Booking calendars
A plain guide to linking Airbnb, Booking.com and your own site, so one booking blocks the dates everywhere.
Booking systems
Not every holiday let needs booking software yet. Here's how to tell, and what to use until you do.
Market data
The UK glamping numbers that are actually published, who publishes them, and what they mean for your bookings.
Glamping suppliers
A short UK directory of glamping unit makers, grouped by type, with the questions worth asking before you order.
Start here Listing sites
A fair look at the UK listing sites for glamping owners, how each one charges, and where your own website fits.
Listing sites
What it takes to get onto Canopy & Stars, what to ask before you sign up, and how to keep your own website working alongside it.
Listing sites
Two well-known UK listing sites, one decision. Here is how they compare for a glamping owner, and why you may not need to pick.
Listing sites
A plain look at Glamping Hub and the smaller specialist sites, and how to decide which are worth your time.
Letting agencies
What a glamping letting agency does, what it costs you, and when it's smarter to keep bookings in your own hands.
Listing fees
What each UK listing site and letting agent takes from a booking, and what that leaves you on a £120 a night pod.
Listing sites
A plain walkthrough for putting your hut, pod or tent on Airbnb, and keeping a route for guests to book you directly.
Listing sites
Pitchup is free to join and takes commission on bookings, so here is how to list and keep your own site earning too.
Listing sites
A plain guide to getting a holiday let or glamping unit onto Booking.com, what it costs, and whether it suits a small site.
Listing sites
How to apply, what the subscription means, and how to keep your calendar and own website in step with a CoolStays listing.
Listing sites
A plain guide to listing on Hipcamp in the UK, and what its ownership of Cool Camping means for you.
Listing sites
A fair look at listing with Sawday's, who it suits and how it sits next to Canopy & Stars.
Start here Start a business
A plain roadmap for setting up a glamping site in the UK, in the order that stops you wasting money.
Planning basics
The 60 day rule lets you run a pop-up campsite in England without full planning permission, if you meet a short list of conditions.
Farm glamping
Glamping can turn a spare field or an old barn into steady income, if you sort planning and bookings first.
Rates and tax
Work out whether your glamping site pays business rates or council tax, and what changed when the FHL tax regime ended.
Glamping funding
Grants for glamping exist, but they are local, short-lived and rarely cover everything. Here is where to look and what else can fund a build.
Starting Out
One unit, one calendar and a few rule checks is a sensible way to see if guests will pay to stay in your garden.
Start-up guide
A plain-English look at the cover a UK glamping site usually needs, and the questions to put to an insurer before you buy.
Planning basics
A plain-English look at when glamping needs planning permission, how applying works, and where the UK nations differ.
Glamping rules
A plain-English map of the planning, licensing, safety and environmental rules that can apply to a UK glamping site.
Site planning
Where each unit sits decides how private it feels, how much the services cost and how easily guests find their way.
Start here Glamping units
A plain-English look at each glamping unit type, what it means for you as an owner, and how to show it online.